Landing Page Optimization

So you’re spreading the word like mad, folks are coming from far and wide to visit your website. You’ve finally got your Google AdWord clickthrough rate pumping from writing perfect ad text. But your sales or subscriptions are still low. What could be wrong?

Eye-Tracking Can Provide a Wealth of Useful Information

It’s sometimes difficult to clearly see why people bounce when they hit your site. There are too many possible reasons and combinations of reasons to attempt to address in a single article.

At WhiteStone Results Marketing sniffing out these reasons and eliminating them is our passion. Drawing from instinct, experience and basic principles we will assess your site’s problem landing pages and hone and refine until we reduce the bounce rate. Often a series of user tests and/or A/B and multivariate tests will provide insight that can be leveraged to not only get the pages in question up and running, but eventually purring like a kitten and leading the pack.

If you have a particular page or group of pages that seems to be underporforming, give us a call or fill out the form to the right and we will get right to work clearing the obstacles in the path between your customers and your product.

We look forward to working with you soon.


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